Matt Prokofev

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Web ·· Digital ·· Brand ·· Awwwards recognized

`I design and build` products

Edition ‘27

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Designer by profession, explorer by nature. I take ideas from a blank page to a shipped product.

One person instead of three: I design the site, build it and launch it. You don’t hire and coordinate a separate developer and project manager, and what goes live matches the approved design.

PRODUCT DESIGN · WEB · SEO/GEO · AI FLOW

I put AI to work
in your business.

AI is changing how companies work, and I keep up with it. Beyond the website, I set up AI to take over the routine: sorting incoming leads, drafting content, answering typical customer questions, preparing reports. My focus is simple — fewer hours on repetitive tasks, more on what grows the business.

AI AUTOMATION · CLAUDE · MCP · FIGMA · FRAMER · WEBFLOW

A website
in 5 days.

A landing page or a product site can go live within a week, so you start getting leads and feedback sooner. Mymir and Nobody Labs went from first sketch to launch in that time.

MVP · PRODUCT SITES · REDESIGNS

Your team publishes
on its own.

No developer on the payroll for every new page. Marketing launches a campaign page the day it’s needed, and fast loading keeps paid clicks from leaving before the page opens.

CMS · LANDING PAGES · BLOGS

Design that scales
with the product.

Developers stop rebuilding the same buttons and forms from scratch. New features cost less, reach users sooner and stay consistent without extra review rounds.

DESIGN TOKENS · DOCUMENTATION · UI KITS

Brands with
a clear look.

A site that doesn’t look like the competition earns trust before anyone reads the text. Loft 31 was built in three months and received Awwwards Honors.

IDENTITY · KEY VISUALS · 3D

Nine years,
five stops.

Freelance, Magnit, Unlimit, Ubernatural, Nobody Labs. Four years leading the design team at Magnit, where our AI shopping assistant GRO made the VTB × Magnit accelerator shortlist. I speak the language of both business and engineering, so decisions don’t get stuck between them. Now I’m a co-founder of Blanc Bureau, a design bureau (site soon).

DESIGN LEAD · FINTECH · TECH • RETAIL · SAAS · AI • PROMO

Sites people remember.

Scrolling, clicks and cursor movement change what visitors see. They stay longer, look through more of the site and remember the company — that’s what turns a visit into a request.

INTERACTION · MOTION · STORYTELLING

From startups to big tech, let’s build what’s next.

The case studies are right below: what was asked, what I did and how it turned out.

OPEN TO WORK · FULL-TIME · PART-TIME · PROJECTS

Are we a good fit?

We’ll get along if you:

▪ want to see a working version early, not a long presentation;

▪ prefer talking directly to the person who does it, with no managers in between;

▪ give clear feedback and don’t drag out decisions;

▪ care about details as much as I do;

▪ share the context: goals, numbers, limits;

▪ are starting something new, not polishing an old template;

▪ plan to work together beyond a single project.

IF THAT’S YOU — LET’S TALK

Selected works

Built in 3 months

Loft thirty one

Interaction design

Motion

Website

Generative AI

Vibecoding

Built in 3 months

Loft thirty one

Interaction design

Motion

Website

Generative AI

Vibecoding

From dirt to

Built in 5 days

Mymir

SaaS

Website

Motion

Built in 5 days

Nobody Labs

SaaS

Website

Motion

UX copywriting

Vibecoding

Full-time

Unlimit

SaaS

Website

Motion

Delivery

Design Lead

JOHN SNOW

*card design is not real

Concepts ‘23

When AI
starts to grow

Figma

Interactive

Generative AI (SXDL)

Testimonials

We don’t hire designers who need a week to ‘find the concept.’ Matt shows up, gets the brief, and ships something that actually looks expensive — in Framer, on our timeline. If you can keep pace with us, you’re good. He’s good.

Sean Galt

CEO at Ubernatural

If you’re looking for a highly creative, reliable, and tech-savvy designer, I can’t recommend Matt enough. He would be a fantastic addition to any design team.

Kirill Morozov

Co-founder & CEO at Nobody Labs

Matthew is a joy to work with! I would definitely recommend him and would love to work with him again.

Nadia Ivanova

Chief Communications Officer at Unlimit

Working with Matthew has been a real pleasure. He’s a skilled, reliable and also a great team player. I strongly recommend him.

Alina Smolina

Head of Design at Magnit

Matt doesn’t wait for a perfect brief. By the next days he has a few directions, tells you which one he’d ship and why, and then ships it. Our product, site and brand finally look like one company.

Alex Sherbakov

Design Lead at Swisstronik

I’ve had the pleasure of working with Matt, a highly skilled UX/UI designer who combines a strong sense of aesthetics with a deep understanding of user behavior.

Daniil Sedov

Product Owner at Magnit

Questions
& answers

Design, build, or both?

Both. I design and build the live site in Framer or Webflow — animations, interactions, responsive layouts — plus visual identity and art direction when the project needs it. For custom stacks I hand off clean, structured design.

Framer or Webflow?

Framer for fast promo pages and quick launches, Webflow for enterprise-grade sites and larger systems. Either way you get full access and can update the site yourself.

What’s your stack, and how do you use AI?

Figma, Framer, Webflow, Spline, Adobe and generative AI. AI is part of my daily flow for concepts, iterations and speed — a tool in the flow, not the flow.

How fast, and how much?

Depends on scope. Full pages ship in 5–10 days, larger builds in weeks, not months. Tell me what you’re building and I’ll send a clear proposal.

How does the process work?

Brief → concept → design & build → handoff. Clear communication and an update every 48 hours.

What do we get at handoff and after launch?

A live, fast, responsive, SEO-ready site with clean files and documented components — nothing for your team to untangle. You get full control in Framer or Webflow, or I stay on for updates.

Can you work with our team and design system?

Yes. I plug into your team’s process or take a project end-to-end. I work inside your design system — reusable components and tokens — or build one if there isn’t one.

Who do you work with, and how?

Early startups and teams looking to disrupt their market. Projects, long-term collaboration, full-time and part-time roles.

0x0

6 online

My time: 3:52 PM

MATT PROKOFEV000

LOADING THE SCENE

I design and build products

I design and build products

I design and build products

I design and build products

I design and build products

Designer by profession, explorer by nature. I take ideas from a blank page to a shipped product.

I put AI to work in your business.

I put AI to work in your business.

A website in 5 days.

A website in 5 days.

Your team publishes on its own.

Your team publishes on its own.

Design that scales with the product.

Design that scales with the product.

Brands with a clear look.

Brands with a clear look.

Nine years, five stops.

Nine years, five stops.

Sites people remember.

From startups to big tech, let’s build what’s next.

Are we a good fit?

Selected works

Selected works

Loft thirty one

Loft thirty one

Mymir

Nobody Labs

Unlimit

When AI starts to grow

Testimonials

Testimonials

Questions & answers

Questions & answers

`I design and build` products

`I design and build` products

`I design and build` products

`I design and build` products

`I design and build` products

I put AI to work
in your business.

I put AI to work
in your business.

A website
in 5 days.

A website
in 5 days.

Your team publishes
on its own.

Your team publishes
on its own.

Design that scales
with the product.

Design that scales
with the product.

Brands with
a clear look.

Brands with
a clear look.

Nine years,
five stops.

Nine years,
five stops.

When AI
starts to grow

Questions
& answers

Questions
& answers